全方位面试技巧大全（笔试技巧）
This technology helps significantly reduce maintenance costs and maintenance related downtime of agricultural equipment by enhancements to the engines and drivetrain. Given our interviews with AEM’s engineers and marketing managers, as well as industry analysts, we understand that this technology is becoming a market standard and will be here to stay.
We recommend that AEM introduce the new technology in its Direct Combines range of products. Given that this product line is an important source of revenue and we see existing sales from this product line, we should introduce products with this new technology and plan on a new product introduction strategy. We would need to examine how AEM would go about implementing this recommendation.
How would you go about implementing this recommendation
This would lead the discussion towards product development, manufacturing switching costs, product launch and marketing related issues. A number of issues would need to be covered. Firstly, should this technology be included in existing product lines or should new products be introduced with this technology. This decision would be driven by demand for existing product lines and costs associated with either decision. Secondly, in terms of obtaining this technology, we can examine either developing it inhouse or acquiring a smaller company that has this technology. Finally, if we have adequate data, we can do some quick “backoftheenvelope” calculations to work out marketshare trends and breakeven analysis.
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